Who Uses a Loyalty Program?

It would not be far from the truth to say "almost everybody does or will" use a Loyalty program! Loyalty programs are becoming more and more popular in today's competitive economy. We have seen new loyalty programs spring up at most grocery stores, and, even recently, a pharmaceutical company has started their own loyalty program!

Retailers using the Points to Partners Loyalty Program include convenience stores, truck stops, car washes, restaurants, marinas and just about any retail environment. Loyalty cards encourage customers to come back to the same store or drop in at another location in preference to a competing chain. The same motive applies to car washes, dry cleaners and similar businesses (and yes, we do grocery stores!)

However, our system, by no means, requires that participating stores be jointly owned. Groups of businesses in any area can increase their bottom line by joint participation in a program which gives customers points for making purchases at any participating location. The way point redemption works and what prizes are provided is easy to configure on a location-by-location basis.

With everybody jumping on the loyalty bandwagon, it is more important than ever to select a program that has the power and flexibility you need to give participants and loyalty resellers an edge up. We have been in this business for decades and truly believe we have the best system going.